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SAP Talks Up AI Agents, but Where Are the CX Wins?

SAP has a big vision for AI agents. It wants them to run business processes, connect data across enterprise systems, and eventually be priced on the outcomes they deliver. While this might sound great on paper, CX leaders would be forgiven for wondering where the customer service wins are. ThereR

• SAP Talks Up AI Agents, but Where Are the CX Wins?

  CX Today 28 Jul 2026

  SAP has a big vision for AI agents. It wants them to run business processes, connect data across enterprise systems, and eventually be priced on the outcomes they deliver. While this might sound great on paper, CX leaders would be forgiven for wondering where the customer service wins are. ThereR

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